Advertising device.



x www f ff i PATENT@ AUG'. 4, 190s.

' II. A. GOEBLEB..

ADVERTISING DEVICE.`

uPLwATIoN FILED M3. 9, 1905..,

WF1-l 12.155 Q5- UNiTED s'iairEs PATENT oEEicE. f

HENRIv A. GOEBLER, OP CONNERSVILL, INDIANA.

l ADVERTISING DEVICE.

To all whom 'it may concern:

Be it known that I, HENRY A. GoEBLi-m, a citizen of the United States of America, and a resident of Connersville, in the county of Fayette and State of Indiana, have invented certain new and useful Improvements in Advertising Devices, of which the following is a specification.

This invention relates to certain improvements in advertising devices and more especially in that class of such devices wherein are employed means for producing illusory optical effects fer directing attention to the advertisement, and the object of the invention is to rovide a device of this character of a sim) e and comparatively inexpensive nature wherein an enhanced illusoryieffect is produced so that the value of the device for advertising purposes is greatly increased.

The invention consists in certainfnovel features of the construction and combinations and arrangements of the several partsk of the improved advertising device, wherbirvl;y

certain important advantages are attainedI and the device is rendered simpler, cheaper.;

and otherwise better adapted and more convenient for use, all as will be hereinafter full)- set forth.

The novel features of the invention will be carefiill defined in the claims.

In tie accompanying drawings which serve to illustrate my invention-Figure 1 is a fragmentary perspective view showing the appearance of the improved advertising device when set up in position for use FiO'. 2 is a sectional view taken vertically througih the sup ortiiig surface wliereon the device is app ied for use, the improved advertising device being, itself, shown in side elevation: Fig. 3 is a view similar to Fig. 2, the plane of the section being extended, however, cen-- trally through the body or casing of the improved advertising device to illustrate certain features of construction of the device within said casing; Fig. 4 is a rear elevation of the casing of the improved advertising device illustrating thestriicture and arrangement of the means for attaching the same to the supporting surface; Fig. 5 is a view similar to Fig. 4, and showing a modified, and in some situations, preferred, formation of the means for attaching the device to the snpporting surface; Fig. 6 is a fragmentary seetional detail view showing thc construction and arrangement of the wedge-shaped meniber of the attaching means of the device;

Specification of Letters Patent.

Application filed. April 9,1906. Serial No. 310,862.

i l i Fig. 7 is a fragmentary detail view showing the bail upon the casing or shell of the device for engagement withl said wedge-sliaped attaching member; Fig. 8 is a detached perspective view showing a modified construction of an attaching member adapted to be cemented or otherwise attached to the su porting surface for engagement with tie wedge-shaped attaching member seen in Fig. 6 for retaining the improved advertising de` vice upon the supporting surface; Fig. 9 is a perspective view showing a preferred sign supporting means forming part of my improvements, and Fiff. 10 is an enlarged fragmentary sectional detail view showing certain features of construction of a sign adapted for employment in connection with the improved advertising device as will be hereafter explained.

Patented Aug. 4, 1908.-

In these views 1 represents the supporting ;larly hiohly polished plate or sheet which is veiticahy sustained, and 2 represents the ..sliell or casing o f the advertising device attached upon Vthe said surface 1 and herein shown as made in the form of a half barrel, being arranged to proj ect f roni the plane face of the mirror or other olished surface 1 in such a manner as to be ref ected therein so that to an observer the reflection of said half barrel shall form a reversed reproduction and continuation of thc casino' whereby the device will give the illusion o a coni lete barrel suspended in the airwithout visi le sustaininv means.

pon the casing or half barrel 2 of the improved advertising device is secured a sign section 3, supported in any suitable manner upon the top of said casing and extendedin the direct-ion of the length thereof with one end abutting upon the surface of the mirror 1, and by preference, said sign-section will embody the construction shown in detail in Fig. 10,

comprising a vertically extended board or t I faces 6, 6 directed away from the mirror 1 and adapted to be directly visible to an observer and rearwardly-inclined surfaces 7, 7, directed toward the mirror 1 and adapted to be visible to an observer only after reflection from said mirror 1.

Upon the forwardly inclined surfaces 6 6 of the strips 5 are priiited-or otherwise formed certain etters or characters as shown at S in Fig. 1 and 10 in Fig. 2 theletters orcharac-ters' C* h Y S in Fig. 1 constituting the beginning of the woid Extra, and upon the rearwardly directed surfaces 7 of said strips 5 are printed or otherwise. produced certam other characters which are adapted to be reflected in the mirror 1 as seen at 9 in Fig. 1 to forni the continuation of said word Extra ,when viewed by the observerso that theillusion is given of a from whichever' side t ie device is viewed, a

similar illusion will be produced.

By preference the means for attaching the improved advertising device upon the mirror or other polished surface 1 will be housed and hidden within the casing 2 so as to not be visible to the observer and the end or rJuter head of the half barrel like casing 2 is preferably formed with a transparent or translucent glass plate as shown at 11 upon which may be arranged any desired letters or marking, while within the hollow of said casing 2 is arranged an incandescent lamp 12 or other illuminating device so that the lettering or marking upon the end surface 11 may be illuniiiied to add to the appearance of the improved device.

The attaching means coni )rises a plate or frame 13 of metal or the lilie as shown in Figs. 4 and 5, there being pneumatic suckerpads I4, carried upon rods attached to said plate or frame as seen at 15 and said sucker pads are adapted to be held in a well known way by atmospheric pressure upon the surface of the mirror 1 for retaining the plate or frame 13 in place, and said frame or plate 1 is provided with a vertical guide-way formed between spaced flanges or projections 16, 16 and wherein is designed to be engaged a wedgeshaped attaching-member 17 which may be pivoted or hingcil as shown at 1S in Figs. 3, 4 and 5, within the shell or casing 2 so as to depend from the top thereof in position for convenient engagement with the guide-way between projections 16. By this construction it will be seen that when the frame or plate 13 is attached to the mirror or other support 1 by means of' its sucker-pads 14, the shell or casing2 may be applied over the same with its vhinged wedge-like member 17 engaged in the guide-way of said frame for securely retaining said shell or casing 2 in position upon the mirror, and attaching means being wholly inclosed within said shell or c` altogether invisible to the observer. A

In Figs. 6 and 7 is shown ai'nodified arrangement wherein the wedge-like member H i .11 is detachably-connected with thqsheil or casing 2 instead otliaving hinged-connection therewith, said wedge-like membrtjthavinfr, in this construction, an integral bent shalilc 19 adapted to be passed for detachable engagement through a bail or loop 2t) carried by the shcll or casing 2 so that, when so engaged, the wedge-like member may be passed inthe guide-way oi" the attaching plate or trame 1,3 for holding the shell or casing 2 upon the mir.- ror 1 as'above described.

In Fig. 8 is shown another modified con"y` struction wherein the frame or plate 13 provided witli the sucker-pads 14 for attachment to the mirror 1 is dispensed with by the employment of a plate 21, pressed from metal or the like and provided witha superficial coating of'adh'esivc substance such as cement, glue or the-like by means of which it is caused to adhere to the mirror or other support 1. Plate 21 is also provided with a guide-way having an inclined rear wall 22 in which is adapted to bc received the wedge-shaped member 17 hinged or otherwise secured with'- in the casing or shell. t

The improved attaching means as above described permits of securely attaching the advertising device to the mirror or other su porting surface and Awhen so attached, t-ie shell or casing 2 is capable of being convenicntly disengaged so that the device may be readily taken down for repair or other purpose.

In connection with the shell or easing 2 I prefer to employ a device for supporting 'such a sign-board as that shown at 3 upon the top of the shell or casing, and saidsign supporting device may be conveniently constructed as seen in Figs. 1 and 2, wherein 3* is a horizontal, grooved guide-way or chaniicled bar directly resting at its inner end on the shell or casing 2 and supported at its outer end on an uprightl 3* of arc or concave 'shape along its bottointo conform tothe contour of the said shell or Casing on which it, in turn, rests. The sign 3 is slid lengthwise into place in the guide-way 3 until its inner end contacts with the mirror surface 1 Another supporting device for said sign 3 as seen in Fig. t), may be made from a strip'of metal 23, having spaced lugs 2l-1 at its upper part between which the edge portions of the sign board may be engaged. The ends 25 and 28 of strip 23 are bent downwards and have tongues 27, 27, for detadiable-engagement with bails or loops 26, 26 uponuthe shell or casing so that the stri i 23 maybe dctachablyheld to the casing wiien the same is disconnected from the mirror or other supporting surface 1, but will be securely held against accidental disengagement from the shell or t l i Iii of the signboard 3 carried thereby with said y supporting surface or mirror.

From tie above dscri tlon of my 1mprovements 1t will be evn ent that the 1mprcved advertising device is of an extremely simple and comparatively inexpensive nat-ure and is especially well ada )ted for use by reason of the convenience an security with which the same may be attached upon mirror and other polished surfaces without liability of marring or in any way injuring the supporting surface, and also by reason of the fact that the attaching means is wholly inclosed and hidden within the shell or casing so as to detract in no way from the illusion or impression upon the observer.

It will also be obviousfrom the above description of my improvements that the device is capable of considerable change without material departure from the principles and spirit of the mvention and for this reason I do not desire to be understood as limitingr myself to the precise form and arrangement of the several parts of the device as herein set forth in carrying out my invention in practice exce )t as required by the scope of the appended claims.

It is still further obvious that the advertising device comprisingr the casing and signboard could be supported in contact with the mirror-surface without the use of the internal suction and adhesive means, by simply resting it on any object that stands -in front of the. said mirror, and the same illusive effeet secured.

Having thus described my invention, what I claim and desire to secure by Let-ters- .Y Patent is-- 1. A device of the character described comprising a part adapted for attachment to a supporting surface of polished or reflecting material and' provided with suitably7 spaced projections at either side thereof, such projections forming a vertical guideway between them wit an inclined rear wall, and a cylindrical shell or casing having' a wedge-sha )ed member or tongue adapted for detachablle-engagement in the guidway between said spaced side projections and the inclined rear wall to draw the shell or casing snugly against the supporting Surface.

2. A device of the character described comprising a shell or casing, a sign-board adapted to be su )ported upon the shell or casing and attaching means for rctainin tl le sign board upon the shell er casing and comprising a strip'connected with the signboard and devices upon the shell or casing for detachable-engagemcnt with said strip- 3. A device of the character descri ed comprising a. shell or casing, a sign-board adapted to be supported on the shell or casing and attaching-means for holding the sign-board upon the shell or casing and 'comprising a strip connected. with the sign-board and provided with downwardly bent end por-4 l tions the extremities of which have forwardly directed parts and loops carried bythe shell or casing and with which said forwardly-directed extremities are adapted for detachable engagement.

4. A device of the character described comprising a hollow shell or casing one end of which is adapted for Hush-engagement upon a polished supporting surface and the other end of which is provided with a translucent late adapted to receive an advertisin symbol attaching means housed in the shel or casing for detachably-holding the same u on the polished supporting surface and an illiuninating device within the shell or casinfr to illumine the translucent plate at the end thereof.

5. An advertising device comprising a shell or casing having attaching means forzholding it upon a supporting surface of polished material and a sign-board carried by the shell or casing with vertical corrugations having forwardly and rearwardly directed surfaces which are provided, respectively, with symbols or characters, the symbols or characters on the rearwardly directed surfaces being adapt-ed for reflection from said polished supporting surface.

Jeux ELIAS JONES, NY namur SeHUcnARD'r. 

